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29 July 2010
Name shame a cosmetic PR cock-up
Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable.

27 July 2010
Plucky placard jobseeker reaps PR reward
A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours.

21 July 2010
Flying donkey a foalish PR stunt
Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever.

20 July 2010
Strip club slur on council reputation
Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense.

16 July 2010
NHS chiefs issue Facebook usage warning
The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers.

13 July 2010
Inflatable taverns toast taste of pub-licity
A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden.

8 July 2010
Social media reviews make positive difference
The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales.

7 July 2010
Psychic octopus tips a PR winner
A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

5 July 2010
PR key to winning FA formula
After England's 4:1 drubbing by Germany and another early exit from the World Cup, many comms specialists believe that PR should now play a more central role in shaping the future of English football on the global stage.

30 June 2010
FIFA responds with toothless PR display
Public relations commentators have shown a FIFA spokesman the red card after a dismal PR performance at a press conference by sidestepping questions about refereeing blunders during the England vs Germany and Argentina vs Mexico World Cup matches.

25 June 2010
Subway shouts PR message from rooftops
US food chain Subway is literally shouting its PR message from the rooftops after it set up a sandwich shop to serve workers on the 26th floor of the new tower at the World Trade Center construction site.

22 June 2010
Breakfast badgers bask in PR limelight
US food giant Kellogg's is milking a PR opportunity to the full after a family of brazen badgers became star attraction at an Isle of Wight hotel by turning up every night to feast on their favourite breakfast cereal.

18 June 2010
Starbucks counts Costa lost PR war
An advertising watchdog ruling has left PR executives at Starbucks frothing at the mouth after it rejected a claim by the coffee giant that an advertising campaign by UK competitor Costa Coffee unfairly boasted that people preferred its coffee over its US rivals.

16 June 2010
Dragon reject toasts PR wine success
A faltering entrepreneur rejected by all five panellists on the BBC Dragons' Den show is having the last laugh after his wine-in-a-glass invention hit the shelves of M&S stores, grabbing another round of extensive press coverage.

11 June 2010
BP paid search PR propaganda
Public relations commentators are backing BP's latest PR strategy to manage the Gulf oil spill crisis, in which the company has been buying up Google search terms to direct visitors to its official crisis response page.

9 June 2010
PR espionage on social sites
PR teams monitoring social networking sites for customer grievances against their clients have been accused of spying on conversations and making unsolicited calls in a bid to resolve customer complaints.

4 June 2010
Charities the masters of reputation
PR agencies are urging their clients to look at the way charities manage their reputations after new research showed that they are far more highly regarded than private companies and public organisations.

2 June 2010
Council gets expensive lesson in PR
The first lesson a PR expert should be teaching a local authority when he arrives to review its communications department will be to keep its mouth shut about its expenditure on consultancy fees.

 
   
   
 

29 July 2010
Name shame a cosmetic PR cock-up
Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable.

27 July 2010
Plucky placard jobseeker reaps PR reward
A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours.

21 July 2010
Flying donkey a foalish PR stunt
Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever.

20 July 2010
Strip club slur on council reputation
Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense.

16 July 2010
NHS chiefs issue Facebook usage warning
The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers.

13 July 2010
Inflatable taverns toast taste of pub-licity
A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden.

8 July 2010
Social media reviews make positive difference
The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales.

7 July 2010
Psychic octopus tips a PR winner
A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

 

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