Celebs boost Twitter a tweet

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Octopus PR News April 2009

30 April 2009
Celebs boost Twitter a tweet
Microblogging site Twitter is experiencing a sensational growth in popularity following of a series of recent celebrity endorsements, according to new online monitoring data.

24 April 2009
Surfers favour brand mentions over ads
Brand mentions in online articles are more likely to get the desired results from their target consumers than online ads, new research has just revealed.

22 April 2009
Trainline ewes make headline news
Thetrainline.com has shown it is on the right PR lines when it grabbed valuable column inches after advertising its discounted fares on a flock of sheep beside a busy commuter line.

17 April 2009
Joker lets rip domino effect
A YouTube video featuring a Domino's Pizza employee breaking wind over salami destined for a customer's mouth is spreading through social media space, having an unwelcome domino effect on the reputation of the fast-food chain.

14 April 2009
Tory stories of McBride and prejudice
The revelations about Damien McBride's plans to prejudice voters against the Conservative party by fabricating salacious internet rumours about senior Tory figures has exposed a political PR web of intrigue.

10 April 2009
Pop duo refuse refuge rename
Animal rights group Peta have scored a PR campaign triumph after making an audacious request to 80s pop outfit the Pet Shop Boys to rename their band the Rescue Shelter Boys.

7 April 2009
Insurance comms with crisis support
An insurance company is offering a groundbreaking new crisis comms support package to its clients in the travel industry, signalling the importance of reputation management when things go wrong for travel operators.

2 April 2009
Theatre performs bear-faced PR drama
A theatre company is basking in its own limelight after it staged an elaborate April Fool's Day hoax warning Suffolk ramblers and dog walkers to beware by publicising fake sightings of a bear roaming through a local forest.



	29 July 2010 Name shame a cosmetic PR cock-up Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable. 27 July 2010 Plucky placard jobseeker reaps PR reward A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours. 21 July 2010 Flying donkey a foalish PR stunt Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever. 20 July 2010 Strip club slur on council reputation Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense. 16 July 2010 NHS chiefs issue Facebook usage warning The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers. 13 July 2010 Inflatable taverns toast taste of pub-licity A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden. 8 July 2010 Social media reviews make positive difference The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales. 7 July 2010 Psychic octopus tips a PR winner A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

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