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Octopus PR News December 2008

31 December 2008
Drunken celebrities risk PR hangover
The news of Steven Gerrard's arrest following a fracas in a Southport nightclub has prompted concerns in the PR industry about the effect the drunken and irresponsible behaviour of leading celebrities is having on the brands they are championing.

24 December 2008
BBC dancing on thin ice
The BBC has got itself into another fine mess after making not one, but two PR cock-ups in short succession by failing to address the problems with its voting system to Strictly Come Dancing.

23 December 2008
Jobcentre takes the P45
Staff at a Merseyside jobcentre have been left red faced after they were exposed making fun of benefit claimants.

18 December 2008
It Moss be a machination
If you were a supermodel earning five million pounds a year would you do your Christmas shopping at Bhs?

16 December 2008
Slipshod wrapping a neat PR trick
An internet retailer is laughing after grabbing the headlines with a comical new Christmas wrapping service for men, which is intentionally a shambles.

11 December 2008
Bookies airline ad a PR winner
Irish bookmakers Paddy Power have just pulled off a crafty PR gamble by hitting the headlines with a newspaper ad inviting punters to bet on the next airline to go into administration.

9 December 2008
Firm in jam as brand shelved
A famous brand of jam is being shelved following years of decline after it was forced by media pressure to ditch its controversial Golly Wog trademark.

4 December 2008
Facebook uncovers winter blunderland
A Christmas theme park in Dorset has been mauled by the media following attacks on staff by angry visitors and a flood of complaints on social networking site Facebook.

2 December 2008
Sorry seems the hardest word
The social services chief at the centre of the Baby P row has been given her marching orders following a PR catastrophe that made her position untenable.

 
   
   
 

29 July 2010
Name shame a cosmetic PR cock-up
Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable.

27 July 2010
Plucky placard jobseeker reaps PR reward
A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours.

21 July 2010
Flying donkey a foalish PR stunt
Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever.

20 July 2010
Strip club slur on council reputation
Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense.

16 July 2010
NHS chiefs issue Facebook usage warning
The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers.

13 July 2010
Inflatable taverns toast taste of pub-licity
A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden.

8 July 2010
Social media reviews make positive difference
The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales.

7 July 2010
Psychic octopus tips a PR winner
A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

 


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