Get a life Swiftcover

hello@octopuspr.co.uk

01785 229530

newsarchive-February2009


	Archive » June 2010 » May 2010 » April 2010 » March 2010 » February 2010 » January 2010 » December 2009 » November 2009 » October 2009 » September 2009 » August 2009 » July 2009 » June 2009 » May 2009 » April 2009 » March 2009 » February 2009 » January 2009 » December 2008 » November 2008 » October 2008 » September 2008 » August 2008 » July 2008 » June 2008 » May 2008 » April 2008 » March 2008

Octopus PR News February 2009

26 February 2009
Get a life Swiftcover
The insurance company whose TV ads feature wrinkly rocker Iggy Pop telling viewers to Get a LIFE Get Swiftcovered has hit a PR bum note after it emerged that it wouldn't insure musicians such as Pop himself.

24 February 2009
Beware of results-based PR
As the recession deepens, many companies are being tempted by the concept of results-based PR, prompting concern in the public relations industry about the true value of payment by results services.

17 February 2009
Apology the best PR policy
The recent scandals surrounding Jeremy Clarkson, Carol Thatcher and Haringey Social Services have reignited the debate amongst PR professionals about the issue of public apologies.

12 February 2009
Lego creates PR masterpiece
Lego is once again the graphic illustration of the art of PR, after grabbing more public attention with Lego versions of world-famous paintings splashed across the national newspapers.

10 February 2009
PR condemnation knocks council reputation
Birmingham City Council has been left in a public relations predicament after a local MP criticised it over its standard of services and then proceeded to slam the very PR function designed to defend it.

6 February 2009
Golly! another BBC scandal
The BBC is at the centre of another PR storm after One Show star Carol Thatcher has been axed for making a remark about a golliwog.

3 February 2009
Bertie bags sweet PR partner
Bags of Liquorice Allsorts are getting a new celebrity endorsement by a character specially created by sweet giant Cadbury to partner its popular liquorice logo Bertie Bassett.



	29 July 2010 Name shame a cosmetic PR cock-up Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable. 27 July 2010 Plucky placard jobseeker reaps PR reward A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours. 21 July 2010 Flying donkey a foalish PR stunt Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever. 20 July 2010 Strip club slur on council reputation Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense. 16 July 2010 NHS chiefs issue Facebook usage warning The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers. 13 July 2010 Inflatable taverns toast taste of pub-licity A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden. 8 July 2010 Social media reviews make positive difference The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales. 7 July 2010 Psychic octopus tips a PR winner A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

poweredby feedangel

terms & conditions