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Octopus PR News January 2010

28 January 2010
PR debates Twitter slowdown
The PR industry is debating the significance of new figures that suggest Twitter has finally reached saturation point, with the number of unique users dipping in the last three months of 2009.

26 January 2010
Journalists rely on PR and social media
A new survey has confirmed what PR professionals have long suspected – that nearly all journalists turn to social media and PR when it comes to researching stories.

22 January 2010
Man Utd warns against fake player profiles
PR practitioners are poring over the significance of an official announcement from Manchester United warning fans to treat any web pages purporting to be written by United players with extreme scepticism.

20 January 2010
Divorce list goes down a PR storm
The launch by a leading department store chain of a celebrity-inspired gift service for people getting divorced, which sparked public outrage and a media frenzy, has gone down a storm in the PR community.

14 January 2010
Councils use Twitter snow-how
A number of public sector authorities across the country have been putting their PR noddle to good use during the recent extreme weather by communicating snow updates to the general public using social media.

12 January 2010
Parties should review digital campaigns
The PR industry is calling on the main political parties to do more to protect their reputations online after new research has revealed potentially damaging oversights in their social media campaigns.

5 January 2010
Festive fatty ban a PR beauty
A shamelessly shallow social network, which boasts only beautiful people within its ranks, has been inundated with membership applications following extensive media coverage over its decision to ban members for putting on weight over the festive period.

 
   
   
 

29 July 2010
Name shame a cosmetic PR cock-up
Public relations professionals have dubbed a PR gaffe, in which a fashion label launched a range of cosmetics named after the murder capital of the world, as totally inexcusable.

27 July 2010
Plucky placard jobseeker reaps PR reward
A determined Stoke-on-Trent jobseeker, who had been out of work for two years, has demonstrated the power of publicity by promoting himself at a busy road junction and landing himself a job within just a few hours.

21 July 2010
Flying donkey a foalish PR stunt
Horrified PR consultants have been debating whether a ridiculous promotional stunt, in which a terrified donkey was forced to parasail over a Russian seaside resort, is possibly the worst public relations stunt ever.

20 July 2010
Strip club slur on council reputation
Public relations practitioners have been stunned by the appalling lack of PR sensitivity of a party of county councillors who went on a fact-finding mission to a lap-dancing club at the taxpayer's expense.

16 July 2010
NHS chiefs issue Facebook usage warning
The PR industry has welcomed the precautionary action of a regional NHS trust to prevent damage to its reputation through inappropriate use of social media by issuing a set of Facebook guidelines to hospital workers.

13 July 2010
Inflatable taverns toast taste of pub-licity
A drinks accessories website is the toast of the PR industry after it became focus of attention in the national press over its new range of inflatable olde-worlde beer taverns that you can put up in your own back garden.

8 July 2010
Social media reviews make positive difference
The PR community has welcomed research highlighting the commercial benefits of social media, which found that recommendations on social networking sites such as Facebook and Twitter had a very clear positive impact on sales.

7 July 2010
Psychic octopus tips a PR winner
A sea life centre in Germany is making the most of the global publicity surrounding its aquatic sensation, Paul the Octopus, which has a remarkable talent for making accurate World Cup predictions.

 


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