Octopus PR News October 2008

30 October 2008
Now it's crunch time for Brand and Ross
Praise be for Jonathan Ross and Russell Brand. Because whatever you think about what they've done, their answerphone antics have given the media a new feeding frenzy and the dire state of the economy has been temporarily wiped from the front pages of all the newspapers.

28 October 2008
Will Iceland leave Kerry out in the cold?
The face of Iceland, Kerry Katona, could soon find herself at the end of the supermarket's shelf-life after she gave a shambolic interview on a daytime TV show, prompting a flood of calls from outraged viewers.

23 October 2008
Crisis could show true value of PR
The cataclysmic collapse of the global banking system in the last few weeks has brought with it formidable challenges to the economy and to PR. But could it also present a golden opportunity for the industry to show its true value?

21 October 2008
Peace and love off - Ringo told
Disgruntled fans of Ringo Starr are up in arms after the former Fab 4 drummer told them he didn't want any more of their fan mail and that it was going to be tossed.

16 October 2008
PM on the up, for how long?
Overnight, it seems like Gordon Brown has pulled off one of the greatest PR turnarounds in history.

9 October 2008
Is Pizza Hut rebrand half-baked?
Branding experts have stuck the knife in on Pizza Hut's idea to trial a name change to Pasta Hut at 30 of its UK restaurants.

9 October 2008
Starbucks' green reputation down drain
Starbucks' credentials as an environmental champion have gone down the drain after it was revealed that the company was leaving taps behind its counters running all day, wasting millions of tons of water.

7 October 2008
Teachers taught a PR lesson
Teachers at a Stoke-on-Trent school are counting the cost of negative publicity when their two-day training conference at an exclusive Spanish resort was cancelled following a media backlash against the £20,000 trip.

2 October 2008
Changing fortunes threaten CSR campaigns
The economic boom was a period when large organisations desperately clambered to jump on the CSR bandwagon.